5 Tips for Article Marketing

Article marketing (sometimes referred to as bum marketing) is a well known method of attracting traffic to your web site. With a popular topic, and a bit of knowledge, you can succeed in directing more traffic to your website. Here are 5 tips to help you out.

Tip 1 - Have a Relevant and Timely Topic

Make sure that whatever you are writing about is relevant and timely. That way more people will be willing to read it, and are more likely to click on the links within the article. One idea would be to pick a broader topic and then get News Alerts on that topic. These will let you know what is newsworthy. Google is one possible source for these News Alerts.

Tip 2 - Post Multiple Articles

Some writers post one article and that's it. This normally does not work. Visit Ezine Articles and look at their list of top authors. Not only do they create hundreds of articles. Some create thousands. For now, aim at creating a few, and then go forward from there.

Tip 3 - Make Your Articles Viral

The basic way to do this is to publish your article in places that will allow others to make copies on their own sites. Some website owners will go to an article directory like Ezine Articles (short form EZA), or even smaller ones like the Come and Read Article Directory and copy articles for use in their newsletters, or on their websites. An advantage that the smaller directories have is they usually allow more generous download limits than EZA. Where EZA might limit publishers to 25 articles per year, the smaller ones like Come and Read have no limits. In all cases, the publishers are expected to include the original author's links.

Tip 4 - Short and Simple

Each article you write must be short and simple. You want it short so that it will not bore the reader. The suggestion is 300-450 words, although some publishers require larger sizes. You want it simple so that the reader will be able to understand the message you are trying to convey.

Tip 5 - Publish on Your Own Site Too

One common suggestion is that for every 5 articles that you publish in article directories, you should have 10-15 articles on your website. Make sure all 15-20 articles are unique.

Bonus Tip 6 - Just Do It

By following these article marketing tips, it won’t be long before your site starts getting a growing number of visitors.

Writing Your Book for Maximum Profit

Before you write another word, stop. Focus on what I am about to share with you. Of the thousands of manuscripts I see every year, don’t make this fatal mistake that I see just about every author making today. Too many authors focus on writing a book, without focusing enough on building a business.

Failure to heed this advice will definitely see you as a poor writer struggling to succeed in a market place that is crowded and subconsciously averse to listening to you.

What I want you to do is to write the following down right now so that it will be processed by your subconscious mind well after you stop consciously thinking of this. The difference between a poor writer and a wealthy author is the proper understanding of this statement: “You do NOT make money with your book; you make money because of your book.” The key word that I want you to focus on right now is the conjunctive, ‘because’.

Very few people will make money with their books. Yes, Mark Victor Hansen (co-author of the Chicken Soup Of The Soul series) has. Yes, Robert Kiyosaki (author of the Rich Dad Poor Dad series) has. But you probably will NOT.

The real secret to wealth as an author is not with your book. It is because of your book. The real ticket to wealth is having what is known as a business backend.

The only reason for having a book is not to exchange it for financial gain, but to use it as a gateway into financial gain. Your book, properly used, is simply a conduit into a world of opportunity.

And here are the two fundamental mistakes that prevent well over 99% of authors today into this hidden world of wealth creation.

The first mistake is not to create a specific call to action within the first couple of chapters.  Only 70% of people read the first 30% of the books they engage with. That means that no more than 30% of people actually will read your entire book! Imagine that.

Here is what you need to do to capitalize on this knowledge. Create a call to action where you have your readers go to a specific webpage where you compel them to enter their contact information so that build your distribution list. Entice them to do this with something so valuable that they just have to have this bonus and they have to have it now. The money is in the follow-up, and to access the kind of money that is available to you, you must be able to create an automated follow-up system to stay in contact with your readers. This means that you must have a reason to stay in contact with them.

The real reason for staying in front of your readers is to earn their trust so that they do business with you over and over again. This means you must have what is often referred to as a business funnel where you have other products and services to offer your readers. To capitalize on this, you should have these products and services perfectly matched to the ‘wants’ of your market place.

The second tragedy—and it is a tragedy when you consider the extreme cost for NOT doing this—that authors make is that they do NOT have the next optimum business decision clearly demarcated for their readers to take.

The few authors who realize that they must influence their readers to make another business decision with them, fail to provide one specific ‘next action’ step. Notice I state one action step, and not a multitude. The authors who do want to sell their readers into purchasing something at the back of their books fail to first ensure they get their contact information. (Remember, the money is in the follow-up, and you can’t follow-up with those who you don’t have any contact information! This is clear, isn't it?)

But most importantly, they fail to provide focus to their readers by influencing them on their next optimum business decision. You never want to offer more that one option at the end of your book. This is disastrous to your business. Remember, too may options (Read, more than one!) leads your readers to make NO decision.

I teach my clients to write the last chapter of their book strategically to naturally lead their readers into making the decision you want them to take. I strongly believe you should lead your target market into your top level program right away. After all the stats that we have accumulated show a book as the most powerful lead generator (over a CD or DVD) by a factor of over 2:1.

Remember, you do NOT make money with a book, but because of a book. Utilize this principle right now and capitalize on what very few authors realize. Stop the ‘Poor Writer Syndrome’ right now and build a business by using your book to focus your ideal clients on your business backend.  By doing this effectively you will enter into a world of probabilities.

 

Article Marketing: Increase Your Site's Traffic

Users of article marketing know it is the best free technique to get exposure and visitors to their website. This is an easy process of using the article, which has a back link at the bottom, to send people who have read it to a website that has more information. Popular sites are the best because it should give your article a great deal of exposure, an increase in visitors to your site should happen quite quickly. Acceptance of content at sites like this is a little like a ‘thumbs up' to you as well and can be of great benefit, This credibility will enhance your trust which is very important on the Internet.

This process of article marketing by submission to various sites, if carried out routinely, will ensure people read more of your work and actively look for it as your reputation grows. This is why it is so important to show people that you know what you are talking about so they trust the content you provide in the area you write about. Incoming links to your site from people that trust your work will boost your ranking with the various search engines, This can help improve your organic visitors as your positioning on Google improves. The simple fact is that the more websites that provide an internal link to your own, the better your ranking will become, The greatest benefit of this is none of it is costing you a single dollar!

It is the links placed in the text and at the bottom of the page that makes article marketing so useful, successful and popular! The purpose of good articles is for people to use them on their site, with each having the links to your site contained in them which all helps the ranking. Sometimes, however, search engines can take some time before they actually list your site, During this period, the best thing to do is continue submitting your articles to a many popular sites as possible and write more because this can speed the process up.

To increase your website ranking further, you need to be adding more content (preferably unique) to your website (or blog) all the time if you want your article marketing to work. Remember that visitors do not know that your website is trying to get them to buy something. The majority of visitors are just searching for more information about something. Once you have them on your site you can show them the benefits of what you are promoting. This a little like taking them by the hand so they know what they are buying and most importantly, why. The last thing you want after making the sale is to return the money so by doing carrying out this process you lessen your chance of it happening.

It is this type of article marketing that ensures visitors are always coming to your site, however, it does require regular submission of articles because it is not a ‘one off' process. Learn internet marketing techniques like this and quality websites (like yours will be) have other websites link to them and use their content as well, Don't forget, your article will contain information that people are searching for. With the many ways to drive visitors to your site, article marketing is still the most efficient, With relevant, quality unique articles, visitors will keep returning.

No More Making Money Scams - Make Money Easy Online -Write and Market Articles

“Make Money Easy Online,” is the mantra that you hear a lot, but is it easy to do so? Any average person can use article marketing to make money easy and making money at home will seem more of a reality than a distant thought. The economy has even given a lot of people more reason to scout the Internet to see how they can create an income for the job they may have lost or to supplement their current income.

Well, I am here to who you how to make money fast free online.

People use the Internet for different reasons, but the main focus right now is to use it to make money. There is a lot of making money scams online, so you have to be careful. The best way to start making money easy online is to start with article marketing and affiliate marketing.
The Internet is easy because you can access targeted audiences who may be interested in what you are offering. You are also able to use your writing skills to put out quality information that people are searching for.

This is how it works:
You go online and find an affiliate marketplace where you search for a product that you either like, believe in or have some knowledge about. However, I do suggest that you do some keyword search first before selecting your product. This way you will know if anyone is searching for that product. You can even select your product from the current trends. Your next step is to write articles that will provide valuable information about the product, which includes the benefit of the product to the person that his reading your article.

You are not going to send the prospect directly to the product owner’s website from your article. You are going to send them to a blog, squidoo lens or to your own domain. I encourage you to start out with a blog or squidoo lens first so you can test the product before investing in a domain. However, this is just my opinion, but it does make sense because you don’t want to spend too much time creating a domain that will bring no customer.

The keywords that you use in your article will be a reference for the search engines that when people search for those keywords they should find you. However, if you are in a competitive field, it may be harder for your customer to wade through the many pages of the search engine to find you so you have to be very strategic in compiling your article and use the appropriate keywords that will get you discovered.

This is it in a nutshell. The Internet is your friend if you know how to use it properly for article marketing and getting prospect to read what you have written and to click on the link in your resource box because of the value that you have already provided in your article.

Cheryline Lawson is making money easy online using article writing and marketing products that she believes in. To get the step by step ways of making money home that have been proven to work for her, go to Affiliate Marketing Junction now, where you will also receive a f.r.e.e report on how to get tons of targeted traffic to your articles and your product. Download your free traffic report here.

Writing Articles: What Kind of Article Submitter is Best?

When you are trying to make money with articles, the beauty of it is that you don’t really need previous career related experience and that you can learn the ropes as you go. That being said, there are some skills that you will need to teach yourself or pick up along the way to make your sites successful.  You need an article submitter.  You can’t go in not knowing anything, not learning anything, and still expect to make a good income (or any income at all).

First, you will need to know how to pick out the correct articles to make your sites successful. There are many types of content, from free content to high dollar content, and each comes with its own advantages and disadvantages (although high dollar content is more likely to give you a successful site in the end).

Second, you will need to know how to choose keywords that can help you get a good amount of traffic, without being too competitive to get on the first or second page. If you choose highly competitive keywords that are used by large, mammoth website, you are likely to never get up to those much needed first two pages.  This is where an article submitter comes in handy.

Third, you will need to know how to optimize your websites for various search engines. Search engine optimization skills will allow you to get high rankings for your chosen niche keywords, which will help to get visitors and make profit.

Fourth, if you opt for a large website that you will focus most of your internet marketing career on, you will also need to know how to market your website to your intended audience through paid banner ads and text links. Don't forget about the article submitter.  If you prefer very small 2-5 page niche sites, then promoting all of them this way will not be cost effective and will eat up more profits than it is worth.

If you can capture some of these skills and attack them aggressively during your first few small websites or the first few months of a larger website, then you will eventually become an expert. Since you can learn the ropes first hand on your own, the only thing that you will need to do before you begin your new career is to read up on how to get started (maybe purchase an internet marketing e-book or two) and make sure that you have the funds available to start a small site.

Automated Article Submitter Here

Making Money with Articles: Becoming an Affiliate

If you can either write articles or have the promotion and marketing knowledge to publicize articles that others write, becoming an affiliate for several companies may be a great way for you to generate a good income right from your own home. You can do this by receiving part of the revenue off of sales that the company gets from people who "click through" from your website via the company’s links that are placed on your pages.

Since you will be promoting a product or service, you will need a killer sales pitch and website content to get your readers interested in the product, convince them that they cannot live without the product, and to keep them coming back to your website time and time again for more recommendations and your useful content, which will get them clicking on your links once again. Although many affiliate companies only give you money off of the first sale you make from each customer, you have the option of promoting a good range of companies so that you can still make a profit off of your returning customers.  Automated Article Submission Here

If you cannot write this kind of content of your own, there are many ways to pick up free or paid content to place on your affiliate website. There are many reasons why paying for such articles would be to your advantage. First, you will be able to tell the writer exactly what you want, what product you are trying to sell, and what direction they can go in to keep your readers interested and informed. On the other hand, when you search for free content, you are limited to what is already out there. Secondly, you will own the copyright to this content. That means that no one else can reuse it without your consent. If you opt for free content, you will be sharing that content with an unknown amount of other affiliate websites, plus the original author will be able to place their byline at the bottom of the article which could result in them stealing your traffic.  Automated Article Submission Here

There are many products that have nice affiliate commission rates for those who know how to pre-sale their product and deliver click through customers who are ready to buy. As long as you choose to promote a product or service that can be very useful to a wide variety of people, then pre-selling your chosen company may not be that hard at all. The key in this situation may likely be getting those customers to your website so that they have a chance to see your recommendations and click on your affiliate links.

Automated Article Submission Here

Fast Money with Articles: Article Submitter

Some webmasters try to use articles from free content directories to get visitors to their site and make some money. This is mostly important for those who have just begun working as an affiliate for several companies and do not yet have any funding, yet need to built small niche websites to visitors to their site so that they can begin making revenue.  You really need an article submitter.

Although this can sometimes be the only option for those who are running on a non-existent budget, it is not a way that will effectively build your website or revenue. There are a few potential reasons why this may be detrimental to your business building efforts.

Problem #1 - Search Engines

Search engines will only look down upon your site if it has the exact same duplicated content than other sites. The more sites that share your content, the less it will help you achieve good search engine rankings.

Good search engine rankings are essential in getting visitors to your sit so that they have a chance to click on your affiliate links. If you cannot even get visitors, then will never make an revenue. Working on the search engine optimization of your site so that you will eventually be high enough in the results to get customers, should be priority one.

Problem #2 - Getting visitors to click

Although getting your site high on search engine result pages and acquiring site visitors is hard work, unfortunately this is only half of the battle. You must also be able to convince those visitors to click on your affiliate links. If your visitors see the same content they have seen on a multitude of other sites, they will be least likely to click on your links. This is because most people want to buy things that are recommended by people that they trust or whom they feel like are an expert on the subject.

If your content is just duplicated from other sites, you will be exposed as someone who does not really know what they are talking about and therefore will not look heavily on your product recommendations. This will reduce the number of website visitors who will be willing to click through.  This is where an article submitter comes in handy.

Problem #3 - Author Bylines

Most free content is only given to you if you agree to place the authors byline under the article (you can get into trouble if you try to use it without following the stipulated rules). This poses a problem because most author bylines include links. When a reader gets done reading a really intriguing article, there is a strong possibility that they will click on the author’s byline link rather than your affiliate links. This is the entire reason why these authors offer free content to begin with, so that they may get their name and links out there to the public. Using this type of content may mean shooting yourself in the foot and losing possible profitable website visitors.

Once you put these three problems together, you are looking at a serious decline in revenue simply because you used free website content from article directories. Although it may be the only option for some, if you have the funds to buy your own original content, then you should go this route. If you don’t have the finds, however, you may be better off writing your own content and then hiring professional services once you have made a profit to work with.  Using an article submitter is still your best bet.